

FAVORITE QUOTE
“We thought that we had the answers, it was the questions we had wrong.” —Bono
Colleen Liebson
President- BizOptima Insights
Trusted leader in client relations with 12+ years in the industry guiding leaders to align vision, process, and performance across industries.
Core Professional Info
Full Name:
Colleen Liebson
Industries Served
Fortune 500 corporations
Start-ups, small and mid-size businesses
IT/Tech – Financial and Healthcare
Clinical Ops
Managed Care
Workers’ Comp
Brief Career Summary
Colleen Liebson is a business optimization and scale expert, speaker, and author with over 20 years of experience leading organizational transformation. She partners with executives to streamline operations, scale teams, and design systems that sustain growth. Known for balancing data-driven rigor with people-focused leadership, Colleen has consistently delivered measurable results while building positive workplace cultures.
Credentials
Bachelor of Science, Communications
Leadership & Strategic Credentials — Certified in Situational Leadership, Facilitation, and Emotional Intelligence; seasoned in coaching and mentoring leaders, with deep expertise in strategic road mapping and scaling businesses.
Multiple Six Sigma Black Belt Certifications across DMAIC, DSS, and Lean methodologies, earned at Fortune 500 companies including Intuit and Aetna.
Achievements
Led optimization and scale initiatives across healthcare, workers’ compensation, finance, and technology, including automation, digital transformation, and enterprise system implementations.
Achieved $15M+ in savings through operational improvements in Medicaid Provider and Member Services, Credentialing, and contact center optimization.
Generated $20M in savings by expanding client education programs and leveraging global service strategies.
Consistently improved customer and patient satisfaction, reduced grievances, and exceeded service-level agreements across multiple industries.
Built high-performing teams and dashboards that connected KPIs to outcomes, enabling leaders to identify root causes and act with precision.
Personal Brand/ Approach
Style & Philosophy
Colleen believes scaling a business doesn’t have to feel overwhelming. Leaders and colleagues value her ability to quickly isolate root causes, design practical solutions, and inspire confidence in teams navigating change. Widely recognized as a thought leader, she combines data analytics, process excellence, and transformational leadership to deliver sustainable improvements and growth.
What Others Say
Colleen is recognized as a transformational leader and thought partner who brings clarity to complexity. She consistently exceeds expectations by aligning people, processes, and technology to drive measurable business results. As a consultant, speaker, and author, she equips organizations with the tools and strategies to optimize operations, scale effectively, and lead with impact.
Testimonials
Skills & Expertise
Business optimization
Scalability strategies
Organizational leadership
KPI dashboards
Data analytics
Financial optimization
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